--- title: Making Service A Priority - White Paper | AvantGuard Monitoring description: "The classic Harvard Business Review article, 'Zero Defections: Quality Comes to Services' clearly defines the role of good customer service in a profitable business. In this white paper, we examine the role of customer service and ways to retain customers longer." image: https://www.agmonitoring.com/hubfs/Images/LP%20Assets/DB_Feature-Images/white-paper-service-security-feature.jpg --- [![AG_Logo_BecklarCo](https://www.agmonitoring.com/hs-fs/hubfs/Images/Logos/AG%20Logos/AG_Logo_BecklarCo.png?width=657&height=178&name=AG_Logo_BecklarCo.png "AG_Logo_BecklarCo")](https://www.agmonitoring.com/) We save lives, protect property, and inspire peace of mind. # Making Service Your Business Differentiator The classic Harvard Business Review article, "Zero Defections: Quality Comes to Services" clearly defines the role of good customer service in a profitable business. In this white paper, we examine the role of customer service and ways to retain customers longer. ![white paper, customer service, customer retention](https://www.agmonitoring.com/hs-fs/hubfs/Images/LP%20Assets/MakingServiceAPriority_WhitePaper.png?width=800&name=MakingServiceAPriority_WhitePaper.png)   [![Share on Facebook](https://static.hubspot.com/final/img/common/icons/social/facebook-24x24.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Fwww.agmonitoring.com%2Fresources%2Fwhite-paper%2Fmaking-service-a-priority%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on LinkedIn](https://static.hubspot.com/final/img/common/icons/social/linkedin-24x24.png)](http://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.agmonitoring.com%2Fresources%2Fwhite-paper%2Fmaking-service-a-priority%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) [![Share on Twitter](https://static.hubspot.com/final/img/common/icons/social/twitter-24x24.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Fwww.agmonitoring.com%2Fresources%2Fwhite-paper%2Fmaking-service-a-priority%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Fwww.agmonitoring.com%2Fresources%2Fwhite-paper%2Fmaking-service-a-priority%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=Making%20Service%20A%20Priority%20-%20White%20Paper%20%7C%20AvantGuard%20Monitoring) ### Download Guide By clicking submit above, I provide my signature, expressly authorizing AvantGuard Monitoring Centers and its partners to contact me at the email, number and address provided with product information and marketing materials, via telephone, text messages or email. 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[![tma-5-diamond-logo_white](https://www.agmonitoring.com/hs-fs/hubfs/Images/Logos/Certification%20Logos/tma-5-diamond-logo_white.png?width=200&name=tma-5-diamond-logo_white.png "tma-5-diamond-logo_white")](https://www.agmonitoring.com/company/credentials) [![ul-logo_white](https://www.agmonitoring.com/hs-fs/hubfs/Images/Logos/Certification%20Logos/ul-logo_white.png?width=200&name=ul-logo_white.png "ul-logo_white")](https://www.agmonitoring.com/company/credentials) [![fm-approval-logo_white](https://www.agmonitoring.com/hs-fs/hubfs/Images/Logos/Certification%20Logos/fm-approval-logo_white.png?width=200&name=fm-approval-logo_white.png "fm-approval-logo_white")](https://www.agmonitoring.com/company/credentials) ```json { "@context" : "http://schema.org", "@type" : "Organization", "alternateName" : "AvantGuard", "contactPoint" : { "@type" : "ContactPoint", "areaServed" : "US", "availableLanguage" : "English", "contactOption" : "TollFree", "contactType" : "customer service", "telephone" : "+18772069141" }, "logo" : "https://cdn2.hubspot.net/hubfs/4280184/Website%20Assets/Logos/logo.png", "name" : "AvantGuard Monitoring Centers", "sameAs" : [ "https://www.facebook.com/AvantGuardMon/", "https://twitter.com/avantguardmon", "https://www.instagram.com/avantguardmon/", "https://www.linkedin.com/company/avantguard-monitoring-centers" ], "url" : "https://agmonitoring.com" } ``` ```json { "@context" : "http://schema.org", "@id" : "", "@type" : "ProfessionalService", "address" : { "@type" : "PostalAddress", "addressCountry" : "", "addressLocality" : "Ogden", "postalCode" : "84403", "streetAddress" : "4699 Harrison Blvd." }, "geo" : { "@type" : "GeoCoordinates", "latitude" : 41.1780108, "longitude" : -111.9500321 }, "image" : "https://cdn2.hubspot.net/hubfs/4280184/Website%20Assets/Logos/logo.png", "name" : "AvantGuard Monitoring Centers", "openingHoursSpecification" : { "@type" : "OpeningHoursSpecification", "closes" : "23:59", "dayOfWeek" : [ "Monday", "Tuesday", "Wednesday", "Thursday", "Friday", "Saturday", "Sunday" ], "opens" : "00:00" }, "priceRange" : "$$$", "sameAs" : [ "https://www.facebook.com/AvantGuardMon/", "https://twitter.com/avantguardmon", "https://www.instagram.com/avantguardmon/", "https://www.linkedin.com/company/avantguard-monitoring-centers" ], "telephone" : "8772069141", "url" : "https://www.agmonitoring.com/" } ``` ```json { "@context" : "http://schema.org", "@id" : "#website", "@type" : "WebSite", "name" : "AvantGuard Monitoring", "potentialAction" : { "@type" : "SearchAction", "query-input" : "required name=search_term_string", "target" : "https://www.agmonitoring.com/?s={search_term_string}" }, "url" : "https://www.agmonitoring.com/" } ```